PLEXIFILM DVD SERIES : The SIXTIES
OPPORTUNITY
Create a series of DVDs for Plexifilm.
SOLUTION
The Sixties Plexifilm DVD series includes the following designers: Milton Glaser, Paula Scher, Seymour Chwast, and Herb Lubalin. Each DVD shows a contrast between Swiss International Style and the style of the individual designer. Each designer rejects Swiss ideals by providing their own advice.